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Notes, tips, tricks, ideas and resources that can help with your use of technology, your business and your sales and marketing initiatives. Click on resource heading to learn more

Business Resources
Technology Resources

Selling & Sales Strategy Part 1

•             The stages of the sale

•             A typical selling plan

•             Getting commitment

•             Buying signals

•             Trial closing questions

•             Handling rejection

•             Handling objections

•             Handling excuses

•             Opening negotiations

•             The use of questions

•             The initial benefit statement

•             The use of visual aids

•             Demonstration - presentation

•             Features, advantages and benefits

•             Getting agreement and involvement

•             Handling questions

... read more

 

Selling & Sales Strategy Part 2

•             Developing empathy

•             Dealing with different types of buyers

•             Justifying price

•             Telephone techniques

•             Getting appointments

•             Handling objections

•             Prospecting

•             Closing methods

... read more

 

Things To Know About People

People make things happen. And although this is a time where both quality and service are "expected," we must always remember it is people who create quality and provide service.Here is a list of things to know about people

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Ten Secrets To Getting More Referrals

Referrals. Absolutely the best form of advertising there is. No sales pressure, no credibility problems, and very low cost of sales. People refer customers to you as a favour to their friends, the customers. If it's done as a favour to you, that's usually a bonus. Here are 10 of the absolute best ways to get more referrals

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Selling to seniors   

 

Selling to seniors often feels like dealing with someone from another planet; they can be very frustrating to try to communicate with. Fact is, they are from another planet .

 

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They may ask the price, but they buy value   

 

All customers ask what the price is, so most salespeople think price is one of the most important factors. Wrong! People ask the price because they need to know how much to pay you, because they want to verify the intelligence of their decision, because they are in the habit of asking, or for any of myriad other reasons.

 

 ... read more

What motivates people to buy   

 

People have only 6 reasons to buy anything

 

 ... read more

How to prepare sales literature   

 

The sales letter promotes you as well as your product. It is a personal appeal to a potential buyer. You want the person to feel special and have a reason not only to look

 

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Unique Referral Tactics

To get more and better business leads network with those clients you already have a relationship with.

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Sales Letters

A sales letter is a document designed to generate sales. It persuades the reader to place an order; to request additional information; or to lend support to the product or service or cause being offered. It influences the reader to take a specific action by making an offer - not an announcement - to them. To sell the sales letter must be specific, go to the right audience, appeal to the readers needs, and it must be informative.

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Pricing Fundamentals

 

Pricing your product or service is one of the most important business decisions you'll make. You must offer your products for a price your target market is willing to pay–and one that produces a profit for your company–or you won't be in business for long! There are many approaches to pricing, some scientific, some not. This article provides a framework for making pricing decisions that takes into account your costs, the effects of competition and the customer's perception of value.

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The Ideal Sales Script

The ideal person-to-person and/or telephone script to maximise selling opportunities.

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Sales & CRM Manual

A complete manual on all matter business – from sales to management and everything between’

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14 Things That Can Double Your Income

Believing you are the best and that you are capable of very high achievement is often the hardest thing to do. It requires daily dedication to self-support and self-encouragement. You also must believe that your product, your service and your company are the best ...

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Delegation Techniques

Even "Super-You" needs help and support. There is no shame in asking for assistance. Push aside the pride and show respect for the talent others can bring to the table

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Meeting With A Client - How Should It Be Done

When you have a meeting set up with a client, it is because they need your expertise in solving a problem, creating a solution, understanding project variances, or representing them in litigation; all for which you need to prepare.

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Understanding Client Needs

Successful businesses are those that clearly understand their client's needs and address them. Businesses have to understand that their most valuable asset is their existing client list and make sure that they maintain a good, lasting relationship with them. When the needs of the clients are understood accurately, appropriate changes may be done to the business such that clients or customers will be satisfied that they got what they needed.

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Meeting And Exceeding Client Expectations

Surprising a customer by exceeding their expectation is a great way to make sure they’ll be back in the future.

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Delivering Bad News

Giving someone bad news is never easy, but there are right ways and wrong ways of going about it.

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Handling Anger

People get angry all the time and the problem seems to be getting worse. People who grossly overreact to trivial events with violence are suffering from a central lack of confidence. Angry people interpret everything as a personal slight, an insult to their already fragile egos. (Certain events may) exacerbate their sense of vulnerability.

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Getting What You Want

The following can improve your verbal communications skills, whether in planned or unplanned situations:

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Dealing With Difficult People

We've all encountered our fair share of difficult people. People who don't turn their work in as promised, people who don't show up for meetings, people who stick vehemently to their views and refuse to collaborate, people who push back on work that they're responsible for - and more. There are times where there are difficulties in getting a consensus because everyone is so firm in their views.

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Running and Controlling Meetings

There are good meetings and there are bad meetings. Bad meetings drone on forever, you never seem to get to the point, and you leave wondering why you were even present. Effective ones leave you energised and feeling that you've really accomplished something. So what makes a meeting effective?

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Negotiation Skills

When it comes to entrepreneurial talents that spell success in the world of startups, the ability to negotiate well is one of the most vital attributes you can possess. Take care to develop this skill. Some people think they are good negotiators, but in reality are not. From bringing in good people, to arranging financing or nailing that technical solution, sound negotiating techniques will be essential.

... read more

 

Win-Win Negotiation Tips

 

Learning how to negotiate removes pressure, stress and friction from your life. You see, negotiating is like chess - if you don't know how to play you will be intimidated by the activity, especially if your opponent knows the game. Negotiating is a predicable event that has rules, planned moves, and counter moves. But, unlike chess, negotiating is an activity you can't avoid, so learn the rules.

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Telephone Skills

Great telephone skills are the building blocks of every business and it is easy to see why. Many of the important experiences that our existing, new, and potential customers are having are based upon the level of customer service they are receiving from us while we are on the phone. We can use our telephone skills to effectively deliver excellent service that will grow and maintain a thriving business.

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What To Do When You Feel Unproductive

Feeling stuck and unproductive is natural and it can be caused by overwork, lack of momentum, a bad mood, a success block, the weather and/or dozens of other factors. And, while it's helpful to understand why you're stuck and unproductive, sometimes it's just better to do one or more of the PRACTICAL things which follow!

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How to Grow Your Business Through Creative Publicity.

Small businesses sometimes fail because their owners fail to use creative tools and techniques to get the added exposure they need. The following ideas are geared toward the smaller business, but would work for larger businesses as well. Some of the concepts are simple, and they have also proven to be effective over time with millions of small and large businesses.

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U.S.P.: The Competition Killer

A U.S.P. is a Unique Selling Position. A tag line, or signature if you will, that you give yourself and then include on everything you print, every talk you give, every article you write for the newspaper, every ad you place, in your voice mail message, on your website, your business cards, your fax cover sheet ... everything you say and do.

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Essential Elements of a Business Plan

A completed business plan should identify the expectations you have for your new or existing business and should tell “the tale” of your business to a potential lender. The plan is a stand-alone document because, when completed, all business issues should be addressed without requiring additional explanation. The plan is a living document and should be reviewed and changed as regularly as your plans and strategies change. These 10 elements are a guide to formatting and writing the plan.

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Ideas To Help Small Businesses Compete

Personalisation doesn’t just apply to people. It also applies to the merchandise your customers want. A hardware store can’t stock every possible model of weed-whacker but neither can the big retailer.

What you can do is offer to special order whatever the customer wants – even if you don’t stock it. Many big stores won’t do that. More importantly, you can make it your business to know the differences between models and be a source of that information which you can provide to your customers.

How often have you gone to a big retailer and found sales people with no more knowledge than you? Especially for businesses that deal in complex products, people will pay extra for your expert knowledge.

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10 Effective Business Networking Tips

Networking is probably the most effective and least expensive marketing method you can use to build your business or practice, especially if you do business in your local area.

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Photoshop Tips & Techniques

Many ideas to make using Photoshop effective

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Rules For Writing A Genealogy Book

 

Step-by-step techniques for writing your own genealogy books

 

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Microsoft word tips and tricks

Many ideas to make using Microsoft Word effective

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Applying for a Job

Many ideas for the ultimate personal selling exercise

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Writing a great CV

The CV is a tool with one specific purpose: to win an interview. A CV is an advertisement, nothing more, nothing less.

A great CV doesn't just tell them what you have done but makes the same assertion that all good ads do: If you buy this product, you will get these specific, direct benefits. It presents you in the best light. It convinces the employer that you have what it takes to be successful in this new position or career.

... read more

iPad Tips and Tricks

Tips and tricks to get the best out of your iPad

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Kindle App Tips

Great ideas to make Kindle standout

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iPad Scanner

A simple high speed, low cost iPad scanner. Using a little ingenuity, a set of bathroom shelves, a square of cardboard and a craft knife, I have created a simple but very effective scanner plinth for my iPad.

... read more

Handricks-Gibbons Bridge System

Our bidding/play system.

... read more

ENTERTAINMENT

 

Documentary Heaven

Virtual Piano

Free Public Domain Sheet Music

Zero Dollar Movies

Video Jukebox

TVNZ One on Demand

TV3 on Demand

Virtual Piano

Music Map

Song Facts

Compose Your Own Music Score

The Infinite Jukebox

TuneIn Radio

Free Live TV

ESSENTIAL

Online OCR

What's The Font

Free Fonts

Save From Net (YouTube to PC)

Spreeder - Speed Reading Tool

Online PDF Editor

Pixlr On-Line Photo Editor

Pixlr Express

PDF Compressor

PDFill

Google Images

Google Maps

GAMES

Zoomquilt

Maze Generator

Sand Drawing

Weave Silk

BlueBall Machine

BlueBall Machine 2

Drench

Geo Guesser

A Little Alchemy

Mitoza

Zoom Zoom Zoom

Everest Experience

Draw with Flames

Post Modern Artist

On-Line Jig Saw Puzzles 1

On-Line Jig Saw Puzzles 2

Brain Bashers

GOOGLE

Google Images

Google Newspapers

Google Translate

Google News

Google Maps

YouTube

Google Books

Google Video

Google Trends

Google Scholar

INTRIGUING

Handwriting Font Maker

ISSUU

Gis Geek

Everest Experience

Alexandria Book Search

Faces of Facebook

How Things Work

This is why I'm Broke!

Built With Website Analyser

Google Driving Simulator

Down for Everyone - or just me?

Onine Etymology Dictionary

Social Media Account Killer

Date to Date Calculator

This to That - Glue Guide

Manuals Lab

Two Foods Comparison

Live Stream

Wolfram Answers

Kleki On-Line Art Easel

Old Versions of Software

Timetable Maker

Draw with Flames

Supercook

Not Mensa

Free Audio Books

Plot Generator

Facts!

Spurious Correlations

Common Misconceptions

Flight Radar 24

Interactive Periodic Table

There - I Fixed It

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How to Clean Stuff

Atmospheric Optics

StratoCam

Truveo

Cleverbot

PointerPointer

Patatap

Cool Things

Jackson Pollock

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Where Cool Things Happen

Unnecessary Knowledge

Radioooo

Tip of My Tongue

Rules of Thumb

Disposable Web Page

WikiBooks

World Meters

Every satellite

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Telegraph Pole Appreciation Society

Petrol Prices

Optical Illusions

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Encyclopædia Britannica

Library of Congress

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Nationmaster International Statistics

Inverse Graphing Calculator

Physics Dust

Maze Generator

Photo Sphere

Hue Test

Life Tricks

Take Me back To ...

Earth Picker

Auckland Transport Timetables

Useful Science

Hemingway Editor

How to do Anything

Hubblesite

Mathway

Fake Name Generator

Word Frequency Counter

Flight Stats

Every Time Zone

Mind Mapping

Seat Guru

Music Map

Vataware Flight Tracker

Sembeo Matrix

If It Were My Home

Eat This Much

Frame Rate and Motion

How Many People in Space

Front Page News

Mapnificent

Quotes and Accents

Terms of Service

Improbable Research

Language Facts

99 Interesting facts about the World

Interesting True Stories

100 Random Facts

Media Dump

Signature Generator

Your Mental Age

Caption Bot

Sign Bot

Bad Newspaper

Endless Interestingness

Song Facts

Oxymorons

Wacky Uses

Image Speller

Video Downloader

Solar System Exploration

Edit Minion

Emergency Excuse Generator

Letters of Note

Recipes

Stamp Collecting

My Stuff 2

Things You Can Collect

On Line Scrapbooking

Driverless Car Watch

NZ Homes

Dog

Fences

Computer Terminology

Should I Buy a Laptop or Tablet?

iPad or Laptop?

Making Audio CD's

Ublock.org  -  No More Ads

Timelapse

100,000 Stars

Wish

Phone Codes

Optical Illusions

Free SMS from PC

Instructables

How Stuff Works

Skill Trainer

FixYa

Tree Hugger

Latest Tech News

Digital Trends

iPad Uses

Unique iPad Uses

First Name Meanings

MAPS & TRAVEL

Google Maps

Gis Geek

World Cam

Quick International Clock

Flight Radar 24

Atmospheric Optics

Earth Wind Map

StratoCam

Street View Surprises

Random Google Map Streetviews

Centre of the Earth

World Mapper

Earth Picker

Auckland Transport Timetables

EarthCam

Old Maps

Hubblesite

Flight Stats

Every Time Zone

Seat Guru

Windy

Vataware Flight Tracker

If It Were My Home

Our World from the ISS

Mapnificent

Solar System Exploration

Driverless Car Watch

Air Pano

NZ Homes

Britain From Above

Latitudes 

Point Plotter

World Weather Online

Earth Wind Map

Windy

NIWA Online Services

NZ Met Service

NZ Weather

NZ Tide Forecaster

NZ Met Service Tides

Worldwide Weather Forecaster

Weather Facts 1

Weather Quotes

Weather The Day You Were Born

PHOTOS & PHOTOGRAPHY

Auckland Photos

NZ Heritage Images

Old Photos 1

Old Photos 2

National Portrait Gallery

Digital NZ Photos

NZETC Photos & Docs

Ship Photos

Find-a-Grave For Photos

Google Image Search

Library of NZ Photo Collection

Historic NZ Facebook Collection

NZ History Photo Collection

Te Papa Photo Collection

Thames Waikato Photo Collection

Christchurch Heritage Photos

Local Photo History

Google Images

PEXELS Photos

PEXELS Video

UNSPLASH Photos

VIDEVO Video

FREE IMAGES Photos

PUBLIC DOMAIN Photos

ABS FREEPIC Photos

Pixlr On-Line Photo Editor

Pixlr Express

Lunapic On-Line Photo Editor

PicMonkey

SumoPaint

Adobe Kuler

Image Analyser

Kleki On-Line Art Easel

Draw with Flames

Post Modern Artist

Colour Palette Fx

Backdrops

Video Downloader

Pinterest

Free On-line Video Editor/Maker

Pexels

Pexels Video

Britain From Above

PRODUCTIVITY

Online OCR

What's The Font

Free Fonts

Handwriting Font Maker

Down for Everyone - or just me?

Onine Etymology Dictionary

Social Media Account Killer

Date to Date Calculator

On-Line Voice Recognition

URL Shortener

Quick International Clock

Online PDF Editor

Image Analyser

Polish Your Writing

HTML to PDF Convertor

Squirt - Speed Read Websites

Old Versions of Software

Rhyming Finder

Internet Speed Tester

Interactive Periodic Table

Word Frequency Counter

Spreeder - Speed Reading Tool

On-line Speech Recognition

Mind Mapping

Quotes and Accents

Terms of Service

QR Code Maker

Signature Generator

Compare Two Files

MyScript

Save From Net (YouTube to PC)

Making Audio CD's

Anything to MP4 Video

Powerpoint to MP4 Video

Instructions for Powerpoint to MP4

Ublock.org  -  No More Ads

Phone Codes

Free SMS from PC

 

Nearly every moment of every day, we have the opportunity to give something to someone else - our time, our love, our resources.

S. Truett Cathy

 

Resources